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topicnews · July 16, 2025

Ebay adds AI -generated element details to highlights for the listing sites

Ebay adds AI -generated element details to highlights for the listing sites

Ebay continues to introduce AI in all aspects of the purchase and sales experience, whereby the new test from eBay.ai has added -detailed -detail highlights for the listing pages to direct the buyer to important sales arguments in a clearly visible call for setting action.

The new function randomly appears via elements in different categories and seems to draw information from the seller.

On this list for a vintage ice cube shell, the AI contained, for example, details from the description, in which it is emphasized that it is durable and reusable and offers a quick release of the cubes.

And on this list for a watch, she chose the jewels patterns and numbers.

While the examples that I found while testing provided all the apparently correct information that were provided directly from sellers who are specific articles and description data, sellers in the eBay community forum are understandably concerned about what could happen if ebay.ai does it wrong.

Some of Ebay's magical AI!

Are the sellers still responsible for false AI claims that Ebay is connected to his account, or does the seller have to decide to record his list?

Sellers were 100% responsible for everything in the actual list, including AI -generated content.

However, this is a new strange thing that the seller had no knowledge of it was put in her list and could not approve it, so I would hope that there would be some considerations for it. I do not know how this is treated if it was generated in an area of the list of incorrect information, and then the list was reported or the buyer submitted a NAD claim. However, I will see if someone reports such a problem in the boards.

And it seems to be something that Ebay is currently doing without the seller's consent or wish. We already know the answer to them. It will be the sellers even though the seller know the guilt of his ebay school.

If we have the opportunity not to participate, I don't see them. But it would be something that many want to switch on or off for their entries. Also individually.

As for me, it's a hell, no. I prefer to control my list of list directly. I don't want AI to do it for me.

We have seen similar problems with other AI summary experiments both in the Facebook Marketplace partnership from eBay and in the search results:

eBay tests AI product description summaries in the app -does not correspond to claims as described?

Ebay continues to insert AI into user experience with a new test, which uses eBay.ai to summarize element descriptions for some listings in the eBay app.

In particular, the terms of use of eBay that sellers are responsible for the accuracy of the list, including the use of tools such as the AI description generator and in the background, but there is a big difference -sellers can still choose whether they want to use the AI description or the background, but have No choice When/where/how these AI summaries are created or displayed and no possibility for logging out.

It is not only unfair and unethical to raise sellers for not as described as described as described, which may result from eBay.ai, but also raise new questions about product liability if buyers are violated or misleaded by incorrect AI generated information.

In a recent example of Etsy, a buyer left a negative assessment to a seller because the cake they sold was not vegan, but the seller had not advertised him as vegan and actually clearly indicated in the description in which the cake contained milk and eggs.

The incorrect and potentially consumer damage information that shows that the article was fully produced in search of “vegan cake” and published by Etsy's own LLM search.

Etsy's AI-powered search: Who is responsible if LLM results address consumers possible damage?

What happens if the AI-powered search returns to Etsy irrelevant and potentially harmful results, with sellers in the middle?

The idea of liability for marketplaces is of course nothing new – legislators and regulatory authorities around the world have wrestled with the topic, especially when it comes to websites like Etsy and Ebay that are historically supported that they are “only one venue” for sold objects.

While this “only one event location” test for eBay is no longer correct, it did not prevent it from forwarding this argument in order to defend itself against a lawsuit by the US Ministry of Justice in the name of the environmental protection authority to assess the company for illegal chemicals, pesticides and compliance, which were sold on the platform that were sold on the platform.

The US district judge Orelia Merchant approved Ebay and rejected the case in a judgment in which it was found that Section 230 of the 1996 Communication Education Act protects eBay from liability for objects that are sold by third parties at their location.

Section 230 countries:

No provider or user of an interactive computer service may be treated as a publisher or spokesman for information provided by another provider of information.

Doj is the appeal in section 230 in the Ebay EPA case

The Ministry of Justice lowers the complaint of Section 230 in the EPA case, in which Ebay was liable for illegal items that were sold at its location.

Etsy, Ebay, Amazon, Walmart and other marketplaces can of course fight against tooth and nail in order to “get free cards from liability”.

If you lose, you could not only be subject to massive levels and product liability lawsuits, but also how much of your publicly reported gross volume/sales over the years has been built up on fraud, counterfeits and other illegal activities, which leads to the stock prices and also lead to shareholders or SEC examinations.

In fact, Ebay's government team recently visited the legislators in Illinois especially to the lobby against A proposed law according to which marketplaces and sellers are responsible for product liability claims and continue to use at the federal level to keep the protection of section 230.

But eBay.ai summaries represent an interesting challenge for section 230 – companies can be liable if information is done not Do you literally come from another provider of information content, but from LLMS or another technology that the company has used between sellers and buyers on their platforms?

Other sellers in the eBay community also question the value of this new KI -Highlight tests, whereby it is pointed out that the information that the AI selects is not exactly useful and informative, and they would rather enable eBay to decide which details are included in this placement with high visibility.

Most sellers are likely to agree that the room “above the fold” is in a list of valuable space …

… By the way, an ice cream maker that I looked at had had a AI notation: ideal for the ice. It is this type of additional information that Ki makes so invaluable.

As far as I know, eBay puts this there whether the seller wants it or not. I would be happier if Ebay tells us that you would reserve this room for us to choose what we would like to highlight about our article.

Ebay has worked on a redesign of the “Boss element” page in recent years and then promises plans to postpone seller items and description of all advertising modules for advertised lists on the page.

If pictures of the last update would ultimately look like last year, the sellers were initially glad to see that eBay still wants to move the description higher on the page – but there is a catch.

eBay unveils the final new view article page design

Ebay's new viewing item design has been completed after 9 months of tests, with a still before -Um -Friday start -get your first look here!

It is difficult to recognize in the screenshot, but it seems that Ebay's later plan for the page “Approach in the We weaving experience is shown a cut version of the description”, which then asks the buyer to display the complete description, similar to how it is currently shown in the eBay app.

And if you look very close to this model, it shows a disclaimer that states that a shortened version of the description is a AI that is created a summary.

In the meantime, eBay continues to hyelted new magical AI experiences, while existing AI tools continue to fight and break.

Ebay Bulk Ai Listing tool does not work on trade cards and cannot identify important article details

Ebay Bulk Ai Listing Tool cannot identify important article details for commercial cards. Due to the broken functionality, sellers can return to manual entry.

What do you think of Ebay that adds AI -generated element details for the listing pages? Let us know in the comments below!