Alfa Romeo, automotive partner of the 2025 Hopman Cup | Alfa Romeo

• From July 16 to 20, the historical international competition with a mixed team will take place for the first time in Italy in Bari with six nations and a format like no other in the world.
• The two young Italian talents, Flavio Cobolli and Lucia Bronzetti
• Alfa Romeo illuminates the atmosphere with iconic models that can be seen within the event location in order to offer the audience an exclusive experience in court.
  

Alfa Romeo accepts the tennis court at the Hopman Cup 2025 as a automotive partner to repeat its profound connections to the world of sports excess. The historical international mixed team tennis competition organized by Tennium and The International Tennis Federation (ITF) is currently taking place in Fiera del Levante in Bari for the first time in its history. Italy as a host country.

The 2025 Hopman Cup combines six national teams – Italy, Canada, Greece, Spain, France and Croatia – in a competition that celebrates tennis as a team sport. Every meeting consists of three games: women singles, men -singles and mixed doubles. The young talents Lucia Bronzetti and Flavio Cobolli take part in the prestigious event with the determination of flying the Italian flag up in a challenge that combines passion, commitment and team spirit. A format like no other in the international scene, in which both individual performance and team coachion are used: Alfa Romeo fully recognizes these principles and integrates them into its vision of technical and human progress, which is applied to the mobility of the future.
In particular, the brand plays an active role in the organization of the 2025 Hopman Cup by contributing to the competitive location with an exhibition of models and adding a prestigious experience to the event.

As at the Court of Justice, where Italian tennis players combine the technology and meet in every game, the Alfa Romeo line-up is also out to dominate every “field”, whether street streets or spiral routes in the country, and ensure that the ultimate dynamics, comfort and technology guarantees ultimate driving dynamics, comfort and technology. The evidence lies in the new junior, Alfa Romeo's new compact sports car, which reinterprets the spirit of the brand, taking into account compactness and accessibility. It wins a new generation of Alfisti fans, lovers of Italian beauty, the most exciting performance and increasingly sustainable mobility. In addition, the new compact sports car is the most comprehensive reaction in this segment, whereby an offer ranging from the 280-hps-elettrica Veloce to the junior, the new Ibrida Q4. In addition, the official fleet for the sporting event also includes the innovative tonal, the first electrified C-SUV of the car manufacturer, which has a perfect balance between sportiness, efficiency and advanced technical content as well as the award-winning Stelvio, the SUV of the brand, whose SUV concept has redefined in the D-SUV segment.

Participation in the Hopman Cup 2025 is an outstanding opportunity for Alfa Romeo to emphasize the elegance, dynamics and technology of three models, symbolizing Italian excellence, in perfect harmony with the competition and the international spirit of the event. After all, the brand of Italian sport in Italian has been seen together with champions in various disciplines since 1910 and supports the best -minted and now common boldness and passion of Alfa Romeo.

Turin, July 18, 2025